This session teaches how to create Instagram Reels that are both authentic and impactful by leveraging your real life, personal creativity, and trending audio. Participants will learn how to identify their content “lanes,” document genuine moments, and use simple techniques for filming, lighting, and audio to produce professional-looking videos without fancy equipment. By understanding how to engage trends strategically and communicate from the heart, leaders, creatives, and church communicators will leave equipped to craft Reels that resonate, inspire, and draw people into meaningful connection with their message and mission.